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On voice, content, and sounding human.

Honest writing about the craft — no AI-generated posts in a blog about not sounding like AI.

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Tools & comparison6 min read

Is your LinkedIn AI tool putting your account at risk? What "cookie-based auth" actually means

Several popular LinkedIn AI tools automate your account by reusing your browser session cookie, not by asking LinkedIn's permission. Here's the actual difference between that and OAuth, why it matters for your account, and how to check which one a tool is using.

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July 26, 2026

Tools & comparison6 min read

Supergrow alternative: voice-matched LinkedIn posts without the template feel

Supergrow's Content DNA is a real attempt at learning your voice, but it's one profile applied everywhere with no way to check how close a given draft actually got. Here's what that means in practice, and when a different tool is the better fit.

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July 26, 2026

Voice & writing6 min read

The words and phrases that make LinkedIn posts sound like AI (2026 list)

"Delve," "leverage," "it's not just X, it's Y," the em dash, the tidy three-item list. A working list of the tells readers now spot in about two seconds, and what to do instead of just deleting them.

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July 22, 2026

Voice & writing8 min read

The Voice Match Score, explained: how we measure whether AI actually sounds like you

Most tools promise your voice and give you a vibe. Here's exactly what the Voice Match Score measures, how it's calculated, what a good score actually looks like, why we show it even when it's bad, and what happened when we checked it against an actual authorship-verification model.

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July 21, 2026

LinkedIn strategy6 min read

Does LinkedIn downrank AI-generated posts in 2026? What we actually know

LinkedIn announced authenticity detection in 2026 aimed at low-effort AI content. Here's what's actually being measured, what triggers it, and the structural fix that works regardless of whether you used AI at all.

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July 21, 2026

Tools & comparison6 min read

Free YouTube-to-LinkedIn post generators, compared

Half a dozen free tools will turn a YouTube link into a LinkedIn post in 15 seconds. Here's what they actually do differently, what "free" really means in each, and when free isn't the same as good.

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July 20, 2026

Tools & comparison8 min read

The best Taplio alternatives in 2026 (and when Taplio is still the right call)

Taplio's real AI price is $69/month, not the $39 on the landing page. Here's an honest look at Supergrow, AuthoredUp, Kleo, and Verbatrum as alternatives, including who should actually stay on Taplio.

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July 19, 2026

LinkedIn strategy6 min read

LinkedIn content strategy for creators in 2026: what's actually working

Algorithm changes, AI saturation, and audience fatigue have made the old LinkedIn playbook obsolete. Here's what the data and the best-performing creators are doing differently now.

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July 19, 2026

How-to5 min read

How to turn a YouTube transcript into a LinkedIn post, for free

A step-by-step guide to extracting a YouTube transcript and turning it into a properly-voiced LinkedIn post, including the free tools and methods that actually work.

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July 19, 2026

Voice & writing6 min read

How to train AI to write in your voice (not everyone else's)

Generic AI writing is recognisable because it was trained on generic content. Here's the practical process for giving a model enough of your real writing to finally sound like you.

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July 18, 2026

Tools & comparison7 min read

The best content repurposing tools for LinkedIn in 2026

Most repurposing tools just reformat. A few actually try to preserve your voice. Here's what separates the ones worth using from the ones that make your posts sound like everyone else's.

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July 18, 2026

Voice & writing5 min read

Why your LinkedIn posts sound like AI (and how to fix it)

The five patterns that make AI-generated content immediately recognisable, and the one structural change that beats all of them.

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July 16, 2026

How-to4 min read

YouTube to LinkedIn: the right way to repurpose a video

Most repurposing tools just summarise. Here's the structural difference that makes a repurposed post actually perform.

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July 16, 2026